Our brand and promise

Innovations, ideas and brands are having an increasingly important role in whether a company or organisation will be successful. They will matter even more in the future. A future for which we are ready!


A new brand name

We are an international organisation with strong roots in the Netherlands. This calls for a name that perfectly brings both aspects together. So we decided to choose the following brief and powerful name: NLO.


A fresh look

Our look (since 2012) too makes sure a number of aspects co-exist in perfect harmony. It is contemporary, never surrendering elements from the ‘old’ look. The orange colour obviously refers to our Dutch identity. Our new look is all about making a crystal-clear statement: we are ready for tomorrow, never forgetting about yesterday.


Our promise

Protecting and reinforcing our clients’ ideas, innovations and brands to perfection bearing in mind the markets in which they are actively involved. This has been the key ingredient of our services for almost 125 years, and will continue to be pivotal in the future as well. It is a promise we have summarised as follows: Fortified with.


Our key values

How we proceed and work together with clients is all about the key values our organisation is based upon. These values dominate our visual identity.

Expertise. Passion Teamwork. Creativity. Experience.

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Fake invoices

Fake invoices are unfortunately a well known problem among trademark owners. A fake invoice is a misleading invoice (or letter) which reffers to a trademark, design, patent or patent application. A payment is requested for a publication in a register or to extend the validity of a registration.They use names like Worldwide database or Trademarks and Patents, Euro IP Register, International Patent & Trademark Database.


More information and examples of fake invoices


Our advice: don't pay. Please contact us is you have any doubts.

NLO Shieldmark wins Award ‘Benelux - Firm of the Year for Trade Mark Prosecution’

NLO Shieldmark is proud to have been voted ‘Benelux - Firm of the Year for Trade Mark Prosecution’ by the highly respected Managing IP magazine. The award was presented on Thursday 10 March 2016 in London.


We wish to thank our clients and fellow professionals for their positive feedback and for believing in our quality and service.